Items where Author is "He, Ping"

Number of items: 2.
Conference or Workshop Item
  • Money Down the (Brand) Drain : An exploration of the constraints of the adoption of brand strategies and the adversity facing investment in brands by Chinese suppliers. (2014) Ping He and Maurizio Catulli
    • Thesis
  • Chinese Brands and Branding Strategies. (2012) Ping He
    • This list was generated on Sun May 31 01:36:31 2026 BST.